CAPABILITIES

MDS Platinum: Conversational Analytics for Power BI

Ask your Power BI data anything. MDS Platinum is the conversational AI layer that brings natural language querying to the questions your dashboards can’t answer, in plain English, in seconds.

Self-service analytics for every stakeholder

On-demand answers for every stakeholder

Executives, analysts, and operators ask in plain English and get a structured answer or an AI-generated report. Decision intelligence and agentic analytics, in the flow of a conversation.

Purpose-built AI data preparation

The platinum layer sits above your gold layer in the medallion architecture, streamlining it into an AI-ready semantic model a model can read without guessing.

Embedded business context

Your business rules and definitions live in the lakehouse as structured documentation, so answers follow your real logic, not a generic chatbot's guess at your data.

Custom MCP integration

A bespoke Model Context Protocol (MCP) server reads your embedded context, applies your business logic, and routes every query accurately, a stable, versioned integration.

AI model flexibility

Works with Claude, ChatGPT, and other leading AI models, so your team uses the tools they prefer and your foundation supports new capabilities as they emerge.

Proactive anomaly alerting

Continuous monitoring surfaces margin compression, pipeline gaps, and operational outliers in real time, so your team acts on current information, not last month's report.

Experts in Your Data Stack

Starting from scratch or expanding what’s working? We guide companies through enterprise BI platform selection and implementation, then grow with you as your data needs evolve. Our team brings hands-on expertise across the tools that power modern analytics.

Power BI and MDS Platinum, better together

Two ways to work with the same trusted data.

Power BI

Your everyday dashboards

  • Always-on, governed dashboards
  • Consistent numbers your whole team trusts
  • Built to scale across the org
Best for

The reports you check regularly: sales, finance, and operations.

MDS Platinum

Answers on demand

  • Ask questions in plain English
  • Explore beyond the dashboard
  • Get a grounded answer in seconds
Ask anything
“What changed this month, and why?”

How it works

From scattered data sources to answers in plain English.

  1. 1

    Your data, unified

    We consolidate ERP, CRM, and spreadsheets into one clean, validated foundation, kept current automatically.

    ERP · CRM · spreadsheets
  2. 2

    Prepared for AI: the platinum layer

    An AI-ready semantic model with your business rules and definitions embedded as context the AI can read.

    semantic model + context
  3. 3

    Ask in plain English

    Your team asks questions and gets grounded answers, charts, or a ready-to-share report in seconds.

    answers · charts · reports

More Capabilities

Managed Data Service

Managed Data Service is our complete solution that turns scattered data into actionable insights. From secure data consolidation to custom Power BI dashboards and continuous support, we manage everything so your team can focus on growth, not data headaches.
Learn More

Managed Data Analytics

Managed Data Analytics (MDA) is a managed service where our consultants build custom dashboards and automate reporting. From data modeling to ongoing support, we handle your analytics so you can focus on tracking KPIs and driving growth, not managing reports.
Learn More

Managed Data Platform

Managed Data Platform (MDP) is a managed service where our data engineers build and manage your Azure Data Lakehouse infrastructure. From data consolidation to ongoing monitoring and optimization, we handle your data platform so you can focus on insights and growth, not infrastructure management.
Learn More

Frequently asked questions

They do different jobs. Power BI runs the dashboards your team checks every day; MDS Platinum answers the one-off, exploratory questions those dashboards were never built for. It's an addition to Power BI, not a replacement, and both work off the same validated data foundation.

Yes. MDS Platinum by Blue Margin adds a conversational AI layer on top of your Power BI data model, so you can ask questions in natural language and get grounded answers without retyping a query or building a new dashboard.

Accuracy depends on the foundation. A generic AI wired straight to a raw data model guesses; the platinum layer feeds it an AI-ready model plus your documented business context and routes queries through a bespoke MCP server, so answers reflect how your business actually defines its measures.

AI only returns accurate answers when it sits on a clean, centralized, well-documented foundation. The platinum layer adds the AI-ready semantic model and embedded business context that make natural language queries reliable. If your data is siloed or your measures live in people's heads, that readiness work is what we do first.

Conversational analytics lets people ask questions of their data in plain English and get answers back as numbers, tables, or charts, instead of building a report or waiting on an analyst. MDS Platinum delivers it on top of your existing Power BI data.

Medallion architecture refines data through bronze, silver, and gold layers. The platinum layer sits above gold and is curated specifically for AI: a streamlined semantic model with embedded business context that lets AI query your data accurately.

Start Growing Your Business

Tell us about your business and let’s explore how better data can drive growth.